Frequently Asked Questions... and Answers
Explain the “Business Blog”
March 15, 2008
All VantageSites are equipped with this feature. At VantageSites.com, this section (the Frequently Asked Questions (FAQ) section) is the Business Blog. It’s used to clarify information in order to ensure that a potential website customer has an accurate understanding of the product.
The Business Blog we provide comes standard as a Frequently Asked Questions section with VantageSites supplying the first five questions and answers. However, you can have the Blog set to a different name such as “According to Joe” or whatever. The choice is yours.
Used correctly, a Business Blog can be one of the most effective marketing tools. It neither time consuming to maintain or expensive. The blog comes with the website and there are no additional costs. The primary advantages to you are:
- By writing about a subjects related to your business, you provide creditable evidence that you’re right for the job.
- A Business Blog provides you with an area to place information about your company that doesn’t necessarily fit elsewhere.
- By adding more content specific to your business, search engines such as Google and Yahoo will find your site faster resulting in more website visitors.
Our blog uses one of the most popular and robust blog engines - Wordpress. Instructions are included and yes, we provide ongoing support. Just give us a call.
How can a website help? I already have all the work I can handle!
March 15, 2008
The simple answer is “There’s always room for improvement.”, but there’s much more too it.
First of all, website presence alone will improve your professional image. It also shows you are keeping up with technology.
One of the best reasons to have a website in busy times is to increase repeat business, and as you know, it’s less expensive to deal with already existing customers. A website keeps your customers are kept up to date on any changes to you business - new services, products, etc. It also gives your customers have easy way to find your contact information. And, by offering information about your field of expertise, it will add to your already established credibility.
If there is ever a slow down, a website can help by generating new business through an already established media. It allows you to quickly adjust prices and service offerings.
The fact is, a website has no downside. Let’s face it - Having more interest in your business can only help you.
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